About
Mission: Peace + Plenty
Irie: eye-ree: to be at peace with your current state of being
"2026 is fresh beginnings + momentous action. I am feeling Irie! With peace + plenty in my heart, I have so much to be grateful for. My clients help sustain me, especially those Kimberley folk that kept my schedule reliably booked solid for over 20 years. I am honoured to serve you, we have been through a lot together. I wouldn't be who I am without each of you, thank you for everything! Come visit me in the IrieZone soon!"
The mission of Irie (eye-ree) Source is to Nurture the Source™; within, without, above, below. Offering tools to be 'at peace with your current state of being', with nature filled aromatherapy, guided visualizations, bodywork, forest explorations, art, retreats + equine partnerships.
With plants on our side, Irie Source Essentials aromatherapy enriches lives with safe, fresh, great smelling, hand-blended, quality essential oil products made from simple + nature-made ingredients, as well as providing skilled, effective, professional massage + bodywork to promote overall wellness for people, horses, + planet.
Vision: Peace + Plenty
Irie Source will encourage positive, green living for all bodies, homes, communities + reciprocity for our glorious planet. We will maintain a peaceful, collaborative, + creative work environment that respects individuality within the team + growth for all.
Philosophy: Peace + Plenty
Nurture the Source. Nature Nurtures.
Irie Source Essentials' commitment to using only high-quality essential oils, resins, + absolutes, + only genuine nature-made ingredients to create aromatic blends in safe, ready-to-use concentrations. The company is unwavering in its pledge to use only natural + vegan components, never choosing to use any form of dangerous additives or chemicals. Products are hand-blended, infused with peace + positive energy.
Irie Bodywyrks' approach to multi-dimensional wellness incorporates education towards self-awareness, experience, intuition, + an ongoing thirst for knowledge in massage, aromatherapy, craniosacral therapy + energy work that encourages clients to be at peace with themselves in their current state of being. Committed to facilitate healing with each individual client by listening to their body, mind, emotions + spirit for guidance in order to serve that individual in their highest + best interest, to ultimately Nurture the Source.
History: peaceful single mama working hard towards plenty
Irie Bodywyrks formed in 2001 and is owned + operated by Irene Rutherford, CEO.
'Irie' (eye-ree) is Irene Rutherford's nickname, feel free to address her by either.
Irie is a Caribbean term that means feeling relaxed + at peace... the motive behind everything she does. A brand name expansion to Irie Source Essentials + Bodywyrks in 2016 highlights her move from bodywork to more plant focused healing. Although she will always be a Massage Therapist at heart!
A single mother, Irene graduated with a 2200hr (2 year) diploma in Massage Therapy + Hydrotherapy, which includes certification in Essential Oils + Phytotherapeutic Blending, from Foothills College of Massage Therapy in 2001. Initially, Irie Bodywyrks operated as a private contractor at the Centre for Family Well Being in Calgary, as a Massage Therapist + Birth Doula. Irene had apprenticed with midwife Zoe Cope on Vancouver Island in 1994-1996, + was already a Certified Doula before starting Massage Therapy College.
Following her heart back to the Rocky Mountains of the East Kootenays of BC, Irene was supported by employment at Fairmont Hot Springs Resort + Spa. Although rewarding, Irene yearned to put her extensive training to work + build a client base that allowed repeat visits, treatment plans + to witness the positive results of her skills in a way that a vacation spa setting does not provide.
Irene (aka Irie) took the leap of faith + opened her own practice in 2002 in beautiful Fairmont BC. With a separate entrance to the basement, Irene set up a massage + spa clinic where she used exclusive essential oil blends that she formulated herself. Most of those proprietary blends are the foundation of Irie Source Essentials today.
Even though her practice in Fairmont grew quickly + flourished, once her son started kindergarten, it became clear that she didn't want him to be a 'bus kid', spending too much time in transit. Her family decided to move an hour down the valley to her hometown of Kimberley, where they lived across the field from school. To have a practice in Kimberley had been the ultimate goal when she started Massage College, + she was grateful to be welcomed back by her community. That was in 2004, + Irie Bodywyrks has enjoyed success facilitating wellness in our unique + beautiful mountain town for many years. Her flexible schedule as a self employed health care provider nurtured her family through her son's school years + beyond. In August 2025, she closed her successful clinic + moved to Winlaw BC. Now with a focus on aromatherapy custom blending, on-line offerings, equine massage, guided visualizations, + retreats; she still loves being of service with massage + craniosacral therapy.
In aromatherapy news, the idea of life smelling good without lab-made fragrance is gaining momentum. There is a large contract with a nation wide housing provider awaiting completion, that has the potential to provide in house aromatherapy to 270 apartment buildings across Canada. The College of the Rockies' custom blend "Mountain Meadow" is gifted to prospective students + faculty world wide. Both are examples of how plant medicine is making it's way into the mainstream with Custom Brand Blending.
Through partnerships like this, Irene is thrilled to be offering her olfactory art in the way she had always hoped.
Now with on-line offerings like reiki + tarot readings, she is more accessible to people from all over the planet, not just those coming through the clinic door. The move to Winlaw brings a lot of changes, but with a solid foundation that sustains, change is sometimes as good as a rest. Her new clinic space on the Slocan River is base camp for launching the next 25 years to be even better than the last quarter century. Here's to feeling Irie for years to come!