Mountain Meadow custom brand blend launches

Mountain Meadow custom brand blend launches

A new Irie Source Essentials aroma blend is going to be enjoyed across the world thanks to an innovative marketing partnership with the College of the Rockies in Cranbrook, British Columbia.

The College of the Rockies signature scent “Mountain Meadow” is the result of a custom brand blending project with the College of the Rockies, which started almost two years ago. The vision was to market the College by embracing an aroma which would inspire prospective students and their families to envision the Canadian Rocky Mountains and fuel their desire to study here!

The blend features White Pine, Rose, Sage, Balsam Fir and Peppermint. It smells and feels amazing! Samples and full-size atomizers have been created for local and international marketing purposes.

Good news, as the new Mountain Meadow aroma will soon be available to enjoy as atomizers and aromarollas from Irie Source Essentials.

Custom brand blending is an innovative marketing tool that delivers a multidimensional experience. Irene also creates custom blends for individuals and special occasions, including weddings!

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